What we've done
Since 2007 we've been founders, exiting Pai to Clarins in 2023 and then returning for the transition to new owners, a deal we put together.
Our work
Solarpunk: iPhone app
Local UV forecasts and skin ageing risk. In beta.
Stories & Ink: Operational, Product & Channel Consultancy
Amazon UK sales up 400% in 6m to number 1 channel. Product range reformulation.
HAPPI: AI powered Product Information Manager
Knowledgebase for products & ingredients. Replaces spreadsheets, automates Retailer Line Forms, Amazon & Shopify listing creator.
Sale of Pai to HSNF: Deal Structure & Execution
Nine months as interim co-CEOs to support the transition
CEW: Launch of Young Executive Membership Programme
Sarah proposed and set-up the programme & mentors founders in the beauty space
gps.bike: a bike tracker that does more than find the bike
Concept plus Hardware, Firmware, Software prototypes & iPhone app (beta)
#StaySkinSHARP: the tween skincare research
1,500 UK girls surveyed. One in four tweens using retinol or acids.
CarryTheOne Accounting Automation
Spun out from Pai in 2009
Retail training & sales support
Helping brands getting sell through
Pai: 2007 to 2023
Pai Skincare: a garage in Ealing to Clarins
Fifteen years, 65 people, our own factory, sold direct in five regions.
Rosehip BioRegenerate Oil: the bestseller
Millions of bottles. Constantly copied.
Acton Spirit: a hand sanitiser in two weeks
The first beauty brand to launch one in the pandemic. A Sunday Times Style award.
International Sales & Expansion: EU & USA
Winning the Queens Award for Export
Age Confidence NAD+ serum
A serum that gets the skin to make its own NAD+. Clinically tested.


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